Search Engine Optimization Services - Calgary SEO Company

Boost Your Traffic & Sales

OMCP®-Certified | Calgary SEO Experts 🍁

Beat your competition, get top rankings, more traffic, more sales & leads from Google.

Discover the secrets to maintaining Top Google Rankings year after year, even against big guys like Amazon & Walmart.

Rank higher. Reach for the clouds with WebXL.

Get Page 1 Rankings on Google.

The second page is where websites will go to die.

Hey Calgary! We are the new kid in town, but with 15+ years of results-driven experience and industry-vetted SEO & Digital Marketing Certifications, certainly not new to the game.

*Results guaranteed!

SEO services - are you struggling with your Google SERP rankings and traffic
SEO may not be rocket science, but definitely not easy to crack. Let us help you achieve long-term success in the toughest markets.

Boost your visibility, get more traffic, sales and leads

Our SEO services will make your Calgary & Edmonton based lead-gen and ecomm business visible to people who need your products and services.

You are here because your previous SEO company could not deliver the promises they made, or you have just started and do not have in-house experts who know all the ins and outs of this complex science called search engine optimization that everyone talks about, but only a few can master.

With over 15 years in the industry, we have seen all kinds of tactics and trends come and go. Still, with a solid SEO foundation and strategy in place and pure white hat SEO techniques, we have weathered them all and stayed on top despite thousands of Google algorithmic updates every year.

Our SEO and digital marketing services serve a variety of industries, including technology, tourism, construction, retail, professional services, healthcare, education, agriculture, oil & gas, and automobiles.

Trust us to create customized SEO strategies that drive traffic and boost conversions. Contact us today to reach your full potential!

WebXL serving small and medium businesses in Calgary & Edmonton region.

Unlock traffic & growth without blowing your budget

We provide comprehensive SEO services, from keyword research and analysis to content strategy, content creation, website optimization, competitive research and more. With a proven track record of success, we are your go-to choice for boosting online visibility and organic traffic in Calgary.

And most importantly, we help you drive traffic & growth without blowing your budget.

So whether you are a small business owner in Calgary looking to increase your visibility, or an enterprise-level organization needing help with SEO strategies and optimization, WebXL is the local SEO company for you. Our experienced team of SEO experts can provide tailored services that fit any budget so that you can reach more customers and drive more sales from organic search engine traffic.

*Comprehensive SEO Services from WebXL with Performance Guarantee!
Search Engine Optimization SEO Process

Market Research - Researching your market and competition

We start by understanding your market

Market research is crucial for successful content and optimization strategies. Our team uses advanced tools to understand your target audience and buyer persona, monitor market trends, and analyze competitors for differentiation opportunities.

With this knowledge, we optimize your pages and campaigns and create tailored content optimized for conversion and driving sales. We continuously monitor performance, ensuring your website, campaigns and content stays relevant and effective, aiming for high-converting traffic.

With our expertise in market research combined with content optimization strategies, success is within reach – join us now!

Marketing and audience research
Marketing and audience research

Website Audit & Long-term SEO Success

We take a deep dive into your website for growth

Don't let your website hold you back - Let us take a deep dive into your site to identify problems & opportunities.

Your website is where most of the action will happen. We will take the time to thoroughly comb through your website and review all content and technical elements that go into a successful SEO strategy. This includes keyword research, meta tags, page titles, URL structure, load speed and more.

We’ll make sure every detail meets industry best practices so you can stay one step ahead in today’s competitive digital landscape.

Put your website in the driver’s seat – let us ensure it’s fully optimized for success!

Partnering for long-term success

Leave SEO to the experts: Our long-term partnership delivers results

Invest in a long-term partnership with us and take the worry out of search engine optimization. We will tirelessly monitor your website, continuously optimizing it to ensure maximum visibility on SERPs yields quality traffic that converts!

Put away the headache associated with paid search advertising – let’s build an effective SEO strategy together now and reap its rewarding results for years to come.

Track your progress with weekly reports

Weekly reports give you insight into how our optimization efforts are helping your website reach its full potential. With these concise and informative documents, we’ll make sure that you never have to wonder about your rankings again!

Compare the performance of different keywords over time and watch in real-time as our team delivers amazing results for increased success online.

SEO Search Engine Optimization concept
Get the most out of your website with our deep dive SEO approach

Dominate your industry. Become a leader. logo

How we helped our clients rise above the Big Boys - Amazon, Walmart, and eBay in Google Rankings?

If you’re a small business struggling with low visibility on Google, don’t worry – we’ve got your back!

Our team has an impressive track record of helping clients achieve their SEO goals and reach the top positions in organic search results in no time.

For example, we helped one tiny e-commerce company from Toronto skyrocket revenues from less than $500K to over $4Million+ thanks to our deep understanding of SEO, keyword research & analysis combined with technical & content strategies that allowed them to stay put at #1-2 Google SERPs despite big competitors like Amazon, Walmart and eBay.

And here’s the best part: it is possible even if you have limited resources compared to bigger companies with fat budgets.

So waste no more time – contact us today and discover what wonders WebXL digital marketing services can do to boost your online visibility and traffic!

SEO Made Easy! Well, maybe not exactly rocket science, but definitely not easy. Let us help you achieve long-term success in tough markets.

Building Website Authority, Links, Referrals & Influence

Building your website authority and dominance

Elevate your web presence, boost SEO rankings and establish yourself as a leader in the industry with our comprehensive SEO & link building services.

Our experienced professionals will help you reach new heights by gearing up for success from the start; setting clear goals, creating compelling content to attract prospects followed by effective outreach tactics to engage potential partners resulting in backlinks that build website authority and influence.

Measuring results is key so we continuously employ detailed tracking methods of campaigns’ performance while encouraging collaboration as contributors or guest bloggers on other sites earning valuable links simultaneously.

Additionally depending upon niche and budget, custom tools can be developed yielding multiple sources worth of quality URLs such as directories/listicles all working together synergistically towards an ultimate goal: online dominance!

Contact us today to get started on this journey!

Rocket illustration to depict website dominance
Crush the competition and become the industry leader with our proven SEO strategies.

Dominate your industry. Become a leader.

Local SEO Services in Calgary & Edmonton

We are your local SEO services company in Calgary

If you’re looking for local SEO services in Calgary or Edmonton, look no further. Our team has the expertise and experience to help your business stand out on Google through optimized Google My Business (GMB) listings, generating positive reviews, establishing trust and authority, and outpacing your competitors in Google rankings.

With our strategic approach, your business can attract more local customers and increase conversions.

Don’t let your business be buried in search results – let us help you rise to the top. Contact us today to learn more about our local SEO services.

Local SEO experts Calgary, Alberta
Your local SEO experts in Calgary - Edmonton region

Content marketing strategy

SEO-optimized content creation

Modern SEO success requires extensive research, trend analysis, and strategic planning. Engage your audience with high-quality content marketing strategy to rank higher and outperform competitors.

How to write good content?

To succeed in modern SEO marketing, your content strategy must start with thorough research and a detailed audit of current and emerging trends.

By strategically planning and identifying themes and topics that engage your target audience, you can create an editorial calendar and informative persuasive content in various forms that rank higher in search engine results pages and outshine the competition.

Remember, not all content is created equal, so it’s crucial to focus on quality to stand out and succeed.

Writing copy that ranks and converts

Are you struggling to create copy that ranks and converts?

Our team of experts can help. We start by researching your market, competition, and audience to find topical themes, keyword clusters, and semantic terms that drive engagement and satisfy user intent. We then create high-quality, informative content that targets various stages of the customer journey and is optimized for search engines.

But our services don’t stop there. We also help you distribute and market your content for better reach and visibility. By providing value to your potential customers, your content is more likely to be shared and linked by other websites, boosting your search rankings and driving more traffic to your site.

And we don’t just create content and walk away – we continually measure its performance, analyze the data, and adjust our strategy accordingly, providing you with regular reports on the progress and success of our efforts.

Don’t let poorly written copy hold you back.

Trust our team to deliver copy that ranks and converts, helping you achieve your business goals and drive success.

Social Media Marketing & Optimization

Get the most out of your social media strategy

Social media has become an integral part of any successful marketing strategy. But the key is not just having a presence on multiple social media platforms; it’s about maximizing the potential of each platform to its fullest. This is where social media optimization comes in.

With effective optimization, you can harness the power of social media marketing and ensure that every post, tweet, and update hits the right audience at the right moment. So don’t just settle for “good enough” – take your social media strategy to the next level and get the most out of each platform. Your business (and your followers!) will thank you.

social media marketing connections
Create content that people would love to share
OMCP Certified digital marketer
Your OMCP®-Certified dream team

SEO Dream Team you always wanted but never had

Experience the power of an all-star SEO dream team at your fingertips. Skyrocket your business growth leaving competitors in the dust – all without the hassle and expense of hiring full-time experts!

Our team of SEO experts, data analysts, content marketers, and UX & CRO pros is dedicated to helping you achieve your business objectives.
We leverage our combined knowledge and experience in organic search engine optimization, keyword research, technical SEO, and content strategy to make your website rank higher in search engine results pages (SERPs). With the right mix of strategy and execution, we can help you drive quality traffic and convert it faster.
And the best part? You don’t have to worry about the hassle and cost of *hiring a full-time SEO expert or investing in their training. Let us handle it all for you.

* The average salary of an SEO expert in Canada with 4-5 years of experience ranges from CAD 55,000 to CAD 85,000 per year and varies based on location, company size, industry, skills, and experience. A senior-level SEO professional in Canada can earn around CAD 80,000 to CAD 120,000 per year or more, based on location and other factors.

Technical SEO Experts

Calgary | Edmonton 🍁

Technical SEO Services to help build a strong foundation for your website...

Supercharge your business

Your Technical SEO Experts in Calgary

Get ahead of the competition and ensure your site stands out in search rankings by helping us audit and improve all aspects of your website for technical SEO.

Websites are created using a set of several technologies, elements, and code that include: HTML, CSS, JavaScript, Server-side scripting languages (PHP, Python, Ruby), Databases (MySQL or PostgreSQL), Content management systems (WordPress, Drupal, Joomla), Web servers (Apache, Nginx), and Web development frameworks (Ruby on Rails, Django).

Technical SEO services ensure that all these elements function optimally for a smooth user experience and search engine rankings.

Technical SEO helps search engines understand your website better and, thus, improves visibility and rankings. The work involves optimizing and improving your website for better indexing, crawling, site speed, script and image rendering, and a host of other technical optimization tasks.

Our experienced professionals can help you optimize your website’s speed, mobile-friendliness, crawl-ability, structured data, rich snippets implementation, AMP implementation, sitemaps creation & optimization, fixing broken links and many more tasks.

We will audit your website for pagination, URL parameters, Robots.txt, internal linking, crawl errors and redirects – so crawlers can easily navigate it!

We will optimize your website’s XML & HTML sitemaps and implement schema markup protocols to optimize user experience across devices.

We help you unearth the best practices behind boosting your page speed utilizing caching tools while also implementing international SEO strategies such HREFLang when you plan to expand into multiple countries or languages/currencies.

With these skills and effective implementation, you’ll stay abreast of the ever-evolving Technical SEO landscape ensuring success today –– and tomorrow!

Contact us today if you are looking for a team that knows what it takes!


Your frequently asked questions

Search engine optimization is key for improving your visibility and ranking on SERPs. Backlinks are a great way to give your website the boost it needs, but not all backlinks have equal weight. For example, a link from an authoritative source in your industry will carry more voting power than one from just any average site – let us help you build these valuable links!

We follow Google’s guidelines ensuring your website is safe from poor black-hat domains while improving your online visibility with quality backlinks and referrals.

For small businesses in Calgary, local SEO is an important factor for success. WebXL helps you to get found on search engines when users are looking for a product or service in your area.
With our advanced local SEO services, including heatmaps and live SERP monitoring, we ensure that your website remains competitive and gets better results over time. Also, we work with you to make sure that all your local SEO needs are taken care of.
We will help you get listed in local directories and Google Maps and manage your GMB listings, review and ratings to manage your brand reputation.
We will also optimize your website for local search queries, helping you to rank higher in the results and increase visibility.

WebXL’s SEO team can help you create an SEO plan to target your audience based on your business objectives. We will audit your website for improvements and research your industry, competitors and target audience to identify opportunities and find the most appropriate keywords/phrases to increase search engine visibility.

We will then implement a cohesive content strategy and create quality content to help you achieve higher organic rankings in major search engines such as Google, Bing and Yahoo!

We will find out how and where your audience spends their time to develop and execute a social media plan that works best for your business. We also provide ongoing SEO consulting and support, helping you evaluate your progress, fine-tune your SEO strategies, and stay ahead of the competition.

Irrespective of what you hire us for, we will ensure you get the best value for your money in our digital marketing and SEO services.

Most SEO Companies in Canada start with a monthly fee of $1,000 with different offers and packages for businesses of various sizes. Pricing for SEO services varies depending on a range of factors, such as the size of your website and the number of competitors in your market.

You can expect to pay anywhere from $500 – $5,000+/month (depending on the package you choose). But this is an average number, and costs may be higher or low depending on where you live and whom you hire.

At WebXL, we start SEO projects from $650 onwards, depending upon your website’s size and your competition’s size.

Search intent, also known as user intent or query intent, refers to the primary goal or intention a user has in mind when they type a query into a search engine. In simpler terms, it is the reason behind a user’s search – what they seek to do through their search. In other words, it’s the reason behind the search.
Understanding search intent is crucial for SEO because it helps content creators and digital marketers align their content with what users seek, resulting in higher search engine rankings, increased organic traffic, improved user experience, and better conversion rates.
There are four main types of search intent:
  1. Informational Intent: Users search for information about a specific topic, such as how-to guides, tips, or tutorials. For example, a user searching for “how to take care of a bonsai tree” is seeking information on bonsai tree care.
  2. Navigational Intent: The user aims to find a specific website, page, or platform. For example, searching for “Facebook” indicates the user wants to navigate the website.
  3. Transactional Intent: These searches are related to purchasing or engaging in an online transaction. For example, a user searching for “buy iPhone 12” is interested in purchasing the product.
  4. Commercial Investigation: Users search for information to help them make a buying decision, such as product comparisons, reviews, or recommendations. For example, a query like “best DSLR cameras” indicates the user is researching cameras to make an informed decision.
There are several reasons why search intent is essential for SEO:
  • Improved relevancy and higher rankings: By creating content that addresses the user’s search intent, you ensure that your content is relevant and valuable to the user. Search engines like Google focus on content that provides users with the most relevant and helpful information. Understanding search intent allows you to create content that satisfies users’ needs, increasing your chances of ranking higher in search engine results pages (SERPs).
  • Higher click-through rates (CTR): When your content and meta information (such as title and description) match the search intent, users are more likely to click on your website from the SERP. Higher CTR indicates to search engines that your content is relevant and valuable, leading to better rankings.
  • Reduced bounce rates: By addressing search intent, you cut the chances of users bouncing back to the SERP because they did not find what they were looking for. A lower bounce rate signals to search engines that your content is relevant, improving your rankings.
  • Enhanced user experience: When your content aligns with the search intent, you provide users with the information they seek, leading to a positive user experience. Satisfied users are more likely to stay on your website, engage with your content, and convert into customers.
  • Boost in conversions: When your content aligns with the search intent and users have a positive experience on your site, this helps to increase conversions and build trust in your brand. Furthermore, the more people that convert into customers, the more organic search visibility you will achieve.

Hyperlocal SEO techniques are best used when you have a physical location that people can visit, such as a restaurant or a dental clinic. It is also important to use hyperlocal SEO techniques if you specialize in serving customers in specific areas and need to be found by local search queries such as “best real estate agents in Calgary”.

WebXL is your local SEO company in Calgary that can help you optimize and rank higher for local search and get more customers.

Contact us to find out how we can help!

User experience (UX) is a crucial factor when it comes to SEO. Your website design must be intuitive, easy to use and navigate, visually pleasing and engaging, and should have what visitors came looking for. Furthermore, it needs to be optimized for mobile devices, or you will have difficulty reaching potential customers browsing on their phones.

One of the critical UX factors in Google search rankings is the pogo behaviour, where a searcher quickly navigates back and forth between pages and search results. If a searcher lands on your page and quickly returns to Google, it might be 1) that your website does not have what Google ranked it for, 2) the information was hard to find, and the user got frustrated and returned due to poor information architecture and user experience.

You should strive to ensure that the journey through your website is as smooth and easy as possible and your visitors can find the information quickly, or you might lose your visitors and, pretty soon, your search positions.

While a deep understanding and knowledge of search engine optimization and how search engines work is crucial, we use a variety of SEO tools to help us research competition and improve the performance of our client’s websites. We use keyword research tools, web analytics programs and content audit software to track website performance and identify areas for improvement. Additionally, we use link-building and social media management tools to build relationships with other websites to increase backlink popularity.

Some free SEO tools we use include Google Keyword Research, Google Search Console, Google Analytics, and Google Trends. Besides that, we use a host of high-end premium tools and software to do all the research and SEO work; as a matter of policy, we do not disclose those publicly.

Internal SEO or On-Page SEO optimization is about optimizing your website for better performance on search engine SERPs. It includes clear and concise page titles, meta tags and keywords, improving page design and structure with proper headings and sub-headings, creating SEO-friendly content, optimizing images with alt-tags, connecting pages with internal links to build better information architecture and topical hierarchy and many more activities to improve the overall visibility of your website on SERPs.

With the help of our experts at WebXL, you can be sure that your website is optimized for maximum visibility. In addition, we provide a comprehensive report on optimizing your site and keeping it running smoothly and efficiently.

Contact us now for more information about our internal on-page Calgary SEO services.

You have been successful so far with the traditional B2B strategies, but if you have a website, SEO can help you take your business to the next level. SEO will help maximize your reach, increase the visibility of your website, and build up credibility and trustworthiness with potential customers on social media and other online channels. People spend more time online than they used to 10-15 years back. By doing so, you’ll be able to capture more qualified leads looking precisely for what you offer.